Well it looks like the Peak District may be getting some
Chinese tourists after all. This morning
Gary Rice the director of Go
Frontiers had a tea and catch up with his Chinese business partner and its apparent
that the Chinese are starting to talk about the Peak District.
Two recent news articles found on WeChat and in a Chinese
newspaper discussed the areas in Peak District and the places to visit that
reflect the things the Chinese like and can compare with their own history and
culture.
Our one day work shop will provide you with the right
knowledge to help you tap in to the Chinese tourism market in your area.
Chinese tourism in the UK is
increasing due to China's
middle class and their desire to travel to the UK.
The Chinese traditionally save 40% of their income and
figures show that on average they spend £663 per transaction.
Through understanding the Chinese character, companies can
focus on expanding in the Chinese tourist market and provide the service they
expect.
The course will provide you with the right knowledge to
maximise your competitive advantage through a combination of case studies and in-depth
information in:-
- Characteristic's
of the Chinese people
- Chinese
Consumer Behaviour
- Hotel
Accommodation for the Chinese
- Food
& Drink
- Chinese
Tour Groups: On the Move
- Retail and Restaurants
- Chinese
Culture: Presenting & Receiving Things
- Managing
the Chinese and protecting the environment
Go Frontiers has been working in China's hospitality and tourism
industry since 2006.
All course are ran onsite giving attendees easier access to
the course. To book your business on the course, email Gary Rice at
garyrice@gofrontiers.co.uk or call 07809 154 467.
#sharemywork #uktourism #chinesetourism #chinesetourismintheuk #peakdistrict